Since the release of Taylor Swift’s previous re-recording in October 2023, Swifties have been in overdrive, dissecting every clue, symbol, and outfit to uncover when, where, and how the singer will unveil her next “Taylor’s Version” album.
Taylor Swift herself hasn’t explicitly confirmed “Reputation (Taylor’s Version)”, but fans have been convinced she’s been teasing it since 2022.
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Taylor Swift Fans Have A New ‘Reputation (TV)’ Release Date Theory
The anticipation surrounding “Reputation (Taylor’s Version)” has been building for years. When she attended the 2022 VMAs in a striking outfit reminiscent of her “Look What You Made Me Do” music video, many Swifties expected an imminent announcement. Instead, Taylor surprised them with her new album, “Midnights.”
The same scenario unfolded at the 2024 Grammys when she appeared in black-and-white attire—a nod many believed to be tied to “Reputation.” However, instead of announcing the re-recording, Taylor revealed her new project, “The Tortured Poets Department.”
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The Year Of The Snake Theory
Despite these misdirects, fans see a clear pattern in Swift’s release schedule: two re-recordings one year, followed by a new album the next. By this logic, skipping “Reputation (Taylor’s Version)” in 2024 makes sense.
One major clue, however, has fans setting their sights on 2025 as the year for the long-awaited re-recording—it’s the Year of the Snake, a motif closely associated with the Reputation era.
As the new year begins, so does a fresh wave of theories. While Swifties weren’t short on excitement during the second half of the Eras Tour in 2024—bolstered by the release of Taylor’s new album—”Reputation” stayed top of mind. Now that 2025 has arrived, fans are more confident than ever that the album’s release is imminent, with a new theory predicting its arrival soon.
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The 2.16 Theory
Although no official release date for “Reputation (Taylor’s Version)” has been announced, eagle-eyed fans have pieced together a compelling case for February 16, 2025. This date initially gained attention when the “I Can See You” music video prominently featured the number 2.16.
While February 2024 came and went without news, fans are now convinced 2025 is the year—and the timing makes perfect sense. Releasing “Reputation (Taylor’s Version)” during the Year of the Snake feels fitting for an album that embodied the snake imagery throughout its era.
“Some of us have been saying this since like 2022,” joked one TikTok user, per reports. Another fan rationalized, “We had ‘Fearless’ and ‘Red’ in 2021, then ‘Speak Now’ and ‘1989’ in 2023, so ‘Reputation’ and ‘Debut’ make sense for 2025.”
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The Year of the Snake officially kicks off on January 29, 2025, leading some to predict a late-January announcement. Others argue that Taylor might reveal the album on New Year’s Day in honor of “New Year’s Day,” the closing track of Reputation.
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The 3-2-1 Theory
Meanwhile, Reddit users are predicting that the much-anticipated re-recording may drop on Friday, March 21, 2025, with an official announcement potentially arriving on January 23, 2025. These dates aren’t random—they’re rooted in fan tradition and Swift’s storied history.
The dates 1/23 and 3/21 seem to be a clever homage to the iconic chant, “1-2-3, let’s go b–tch!,” which fans shout during the intro to “Delicate.” This tradition began in 2018 on Swift’s Reputation Stadium Tour, when a fan yelled the phrase during the song’s introduction. The moment went viral and has since become a staple at Swift’s concerts, continuing during her current Eras Tour. If Swift were to announce the album on January 23, it would be a direct acknowledgment of this beloved fan tradition.
Releasing “Reputation (Taylor’s Version)” on March 21 would be another strategic move tied to Swift’s history. On March 21, 2020, the full recording of the infamous 2016 phone call between Swift and Kanye West leaked online. The conversation, which revolved around the lyrics in West’s song “Famous,” revealed that Swift was never informed about the line, “I made that b-tch famous.” This vindicated Swift, as she had always maintained her stance that she wasn’t given the full context of the song.
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Could Fans Be Getting A New Taylor Swift Album In 2025?
Given that “Reputation” was heavily inspired by Swift’s public fallout with West and the media frenzy surrounding the incident, releasing the re-recorded album exactly five years after the leak would be a poetic statement. It would symbolize closure and reclaiming her narrative on her own terms.
Either way, fans are betting on a first-half release for “Reputation (Taylor’s Version),” followed by her debut album re-recording in the second half of the year. With Taylor’s new movie on the horizon and the possibility of a 12th studio album, 2025 is shaping up to be another monumental year for Swifties.