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Let’s face it: Men are much more limited when it comes to selecting quality skincare. Whereas we have entire Target aisles dedicated to our every need, from self tanner and makeup to cleanser, acne care and serums, men are left with a measly section — if that — for all of their skin, hair and body needs. It’s no wonder they’re not as excited about Target runs as we are!
But we’re a little jealous of the luxe options at Blu Atlas, a brand dedicated to men’s grooming and skincare. Everything is made effective, affordable and clean; you won’t find any animal products, parabens, phthalates, sulfates or other harmful ingredients on any of the ingredient lists.
So if you want to help him improve his skincare routine, check out these bestsellers at Blu Atlas that should be much more expensive than they are. We covered everything from start to finish, so let’s jump in!
Gel Face Cleanser
Volcanic ash is the superstar ingredient in this gel cleanser designed for all skin types. The volcanic ash absorbs oil, removes impurities and tightens pores while probiotics and antioxidants promote a healthy microbiome and balance pH.
Get the Gel Face Cleanser for $25 at Blu Atlas!
Mineral SPF 30
If he’s not applying sunscreen daily, you need to put him on STAT. This lightweight mineral SPF deeply hydrates without leaving skin oily or pores clogged. Aloe, shea butter and cocoa butter make the formula silky smooth!
Get the Mineral SPF 30 for $29 at Blu Atlas!
Restorative Eye Stick
Nobody wants to look like they have tired eyes. Anti-aging and restorative, this eye stick contains powerhouses like caffeine, sodium hyaluronate, niacinamide and vitamin C to soothe, smooth and brighten.
Get the Restorative Eye Stick for $35 at Blu Atlas!
Hydrating Face Moisturizer
It’s no wonder reviewers can’t get enough of this ultra-hydrating moisture cream, especially for the cold winter months. The cream targets dullness, dryness and redness with seaweed, vitamin C and mango seed butter. He’ll love the classic scent!
Get the Hydrating Face Moisturizer for $35 at Blu Atlas!
Gentle Exfoliating Scrub
Even tough guys have delicate skin. This energizing exfoliant uses bamboo stem powder and silica to cleanse, chamomile to soothe and jojoba oil to hydrate. It’s a must-have for improving skin texture and evening tone!
Get the Gentle Exfoliating Scrub for $25 at Blu Atlas!
Purifying Face Mask
Spa nights just got a whole lot better — for him. All it takes is 10 minutes! He’ll love having his own clay mask to feel like a rich dad. Just make sure he follows with a moisturizer for the ultimate glow.
Get the Purifying Face Mask for $38 at Blu Atlas!
Vitamin C Serum
If he has dark spots, post-shave discoloration, fine lines, sun damage or dry skin, this is the serum he didn’t know he needed. Unlike many vitamin C serums that can irritate the skin, this one is formulated to moisturize, clear complexion and strengthen the skin barrier.
Get the Vitamin C Serum for $35 at Blu Atlas!